The Market Aktie
WKN DE: A3E16Q / ISIN: AU0000306037
22.10.2024 02:32:00
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The Streaming Video Market Is Still Soaring, and 1 Surprising Company Controls Almost Half the Market
I haven't had cable or satellite TV in years. I only stream video content on demand from the internet these days. Millions of people are just like me, of course. And because adoption rates of streaming TV are so high, it's easy to overlook just how fast this space is still growing.Over-the-top (OTT) refers to streaming video regardless of what kind of device one uses to stream it. According to MarketsandMarkets, from 2022 through the end of 2027, global revenue for the OTT market is expected to more than double, an incredible expansion rate.Connected TV (CTV) refers just to TVs that can connect to the internet. Research group eMarketer expects the U.S. CTV market to grow by 10% annually through 2027 and potentially even faster in international markets.Continue readingWeiter zum vollständigen Artikel bei MotleyFool

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